Immersive Audio Album - Sonic Brand Visualizer
Immersive audio is the three-dimensional approach to audio storytelling that is taking sound to new heights. While traditional “surround sound” exists in a horizontal plane around the listener, immersive sound refers to an expanded sonic field that quite literally immerses the listener in a multi-dimensional soundscape. The Recording Academy as of 2019 has renamed their Grammy for Best Surround Sound Album to “Best Immersive Audio Album” in order to include the many immersive formats beyond surround sound – such as Auro, Dolby Atmos, DTS:X, and more.
Working closely with the IAA team, we developed a short film that embodied their mission in multi-dimensional undulating shapes. The core of the concept is the visualization of a propagating wave. We have literally illustrated the nature of vibrational processes in the air, under water, at the macro- and planetary level. In this way we help the viewer understand how rich in detail and in-depth the IAA product is.
www.immersiveaudioalbum.com
The task was to create scenes with subtle animation / movement to visualize immersive audio test for the in-house sound system.
Atmosphere 1: Forest + Rain (0:00-0:12)
Starts all black, then forest explodes from a pinpoint in the middle of the frame into fire. Rain starts at 0:08
Atmosphere 2: Wind / Sky (0:13 - 0:30)
Visuals that represent wind/sky
Atmosphere 3: Underwater / Ocean (0:31 - 0:47)
Visuals that represent underwater / ocean
Atmosphere 4: Outer Space (0:48-1:06)
Visuals that represent outer space
Process
Look development
Client: Immersive Audio Album
Studio: KISS MY FPS
Art Direction: Serhii Syrytsia & Vadim Revin
Design & Animation: Serhii Syrytsia, Vadim Revin, Maxim Bulavinov
Sound design and sound engineering: Gabriel Lundh
ImmersiveAudioAlbum.com
DeviateLabs.com
TheDome.studio
ImmersiveAudioAlbum.com
DeviateLabs.com
TheDome.studio
