Eco-friendly design done well
In an immense effort, dubbed „Green Asus“, the company redefined itself as a more eco-conscious consumer electronics brand and my team devised guidelines on how the product design and development process could contribute to this vision.
Designing the value line of Asus’s LCD monitors with Marta Michalowska at the time, the series of products was conceived with a focus not only on high volume production and cost efficiency, but also on green design practices.
Find out more on postindustrialdesigner.com
July 2007
