Third Floor Sound

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Third Floor Sound

Third Floor Sound is a new independent management service based in Brixton, London committed to artistic development, and helping musicians build a career in music. They provide management services for bands, DJ’s and producers while also being a community space where local people can come together, learn new skills and meet like-minded creatives.

The company wanted a distinctive brand that helps to increase the awareness of what Third Floor Sound offers to artists, the local community and further afield. In response to this, I used a bold sans serif typeface for the logotype and a single primary color to compliment the black and white photography, injecting the brand with a "loud and proud" personality while still being relatable. Song lyrics were also used as copy to grab the attention of musicians and music lovers alike. The result is a brand that's approachable, nostalgic but also modern at the same time, and a message that inspires people of all ages and cultures.