CLARINS: 'My CLARINS' digital campaign concept
A mock campaign for Clarins South Africa that can live both digitally and across media. The idea is to make it feasible while retaining brand value/position, targeted at the predominant South African youth market. It’s a pledge in a way to offer up options and introduce the possibility of a glamorous, sustainable skincare journey.
Photography - Nosipho Motsamai
Direction - Nosipho Motsamai
Styling - Nosipho Motsamai
Model - Tiisetso Mathibedi
For CLARINS South Africa
