Forest Essentials uses a contemporary design philosophy fused with traditional Indian elements to give its products an authentic look and feel. Since the few years the brand has been launching their festive boxes, which are used during the months of October, November and December.
Last year Forest Essentials had used an elaborate peacock design fused with their then existing packaging for their festive season.
This year, the brand wanted to go towards a slightly subtle philosophy. They wanted to use color blocking as an element.
The colors should be in sync with the Forest Essentials’ philosophy of Ayurveda and reflect festivity and celebration. The boxes should bear the logo of the company with or without other design elements.
Design concepts
Color variations
Inner box pattern made with the existing packaging illustrations
Final Concept 1
Final concept 2
