Dukando is the brand of a fictional online courses company built for part of the proposed approachfor the discipline of Integrated Project of the 6th period of the Design course at Universidade Ceuma, MA.The proposal of the work would be to set up a companyfrom the established base budget of BRL 50,000.00 therefore, the Recanto Design team, made up of designersAnna Karen, Arthur Vale, Cecília Serejo and Gilsilene Loureiro,presents the brand creative process of Dukando Cursos Online.