NEENAH PAPER PROMOTION
This piece promotes Neenah’s Environmental paper line, their recycled paper. The promotion is an interactive book with a "Wonderland" theme that focuses on the daily life and struggles of a graphic designer. It demonstrates the paper's ability to withstand intricate die-cuts as well as improve print quality.
Designers will be able to connect on a personal level with the content and enjoy the interaction of the design. This will encourage them to use Neenah Environmental paper for their next project.
Designers will be able to connect on a personal level with the content and enjoy the interaction of the design. This will encourage them to use Neenah Environmental paper for their next project.
