The name Eidyia represents the goddess of knowledge in the Greek mythology.

 

Indigo or deep midnight blue is a powerful color related to the right side of the brain. Psychologically, indigo conveys integrity and deep sincerity and stimulates creativity and intuition. It imparts a message of great responsibility and high ideals. Indigo is used for Eidyia where structure and tradition are important.

 

Where as green motivates people to join social groups and satisfies their need to belong. Green is a color of growth and vitality, associated with new life and renewal. Psychologically green relates to balance and harmony of the mind, the body and the emotions. It assists in decision making by helping us to see all sides clearly. Physiologically, green balances people's emotions, creating a sense of calm. 

The use of purple reflects intellectual thought and achievement and it is often used to attract children since they are attracted to purple along with the other bright primary and secondary colors.