I redesigned this project after purchasing this exact earbuds model. I personally adore using these to listen to music, podcasts, videos, but I disliked the original packaging as it lacked the grunge, chaotic, rebellious energy to it that Skullcandy usually includes. I brought back this grungy feel back to the whole package and added some texture to the box.

The main typeface that Skullcandy uses for their logo is Helvetica, but I had some fun and used Permanent marker. I did keep Helvetica for the label texts as well as the body copy on the back. The color of the text is black, but there is a spot varnish to it when printed, so there is some form of contrast.

This project is one of my personal favourites that I created during my 3 years study in Graphic and Web Design at John Abbott College.

©James Xiao 2021