for ANYA HINDMARCH
In 2018 I was asked by Anya Hindmarch's Creative Department to design a chubby font for the launch of Anya's new bags collection.I've worked at this project along with Stefano Passaretti.
The font has been used firstly for the Chubby Hearts events all over London, then for all social media posts and IG stickers and in the end for the Chubby Cloud event.
Today Chubby Hearts is back in London. Follow #CHUBBYhearts
CHUBBY INSTAGRAM STICKERS
Application 01
CHUBBY HEART
CHUBBY HEARTS OVER LONDON is a design project conceived by ANYA HINDMARCH as a love letter to London.
Appearing on Valentine's Day 2018 and continuing throughout London Fashion Week, Chubby Hearts Over London saw giant Chubby Heart balloons suspended over (and sometimes squashed within) London landmarks as a declaration of love to the city.
The Chubby Heart is back in Wellington Arch for Valentine’s Day 2019 as part of an international project that will continue throughout the year.
Application 02
CHUBBY CLOUD
CHUBBY CLOUD is an experiential installation inspired by the Cloud motif of ANYA HINDMARCH Chubby Collection.
Located at Banqueting House in London, visitors were able to climb on and sink into the world’s largest bean bag under the magnificent Rubens ceiling.
This three-day event included a series of talks, meditations, music and bedtime stories that the public were able to book in support of Historic Royal Palaces.
Thanks for watching
