The goal of this project was to create a design using only type and color that is not only shareable and conversation-worthy, but also words of wisdom for the viewer to live by. 

 

Proverbs 27:17–

 

Chosen targeted audience: 

25 + year old men & women working in a team-oriented business. "There is no 'I' in team” is a line they live by, they believe everyone must ‘sharpen’ one another to grow. 

 

Proverbs 27:17 is a phenomenal reminder for people to understand that in order to grow, everyone must work together.

 

Above pictures 6 out of the 16 2.5" x 2.5" thumbnails throughout the brainstorming process. Fonts included on the bottom of each box, such as Alternate Goth no1 and Condor xtd Extra Light.

Then, I went into Adobe Illustrator and created 3, 1080x1080 art boards (pictured above). 

I selected my favorite concept, then tested out various color combinations.