Sarita Loredo's profile

The Queue Rebrand

Sarita Loredo
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The Queue
Brand Redesign
 
 
 
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The Queue is a team of creatives, artists, and production specialists committed to quality and visual design. The Queue works on site at the AOL campus in Dulles, Virginia and provides design and print support to AOL and all of its brands. When given the task of rebranding The Queue, I was asked to keep the already existing logo and stick to their colors: Cyan, Magenta, Yellow and Black. With these parameters, I developed an illustration based aesthetic that is clean, meticulous, and fun to reflect the The Queue's persona. The redesign included concept development, illustration, iconography and supporting promotional materials.
 
 
 
 
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The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
The Queue Sarita loredo print CMYK Printing
 
Iconography
 
The Queue Sarita loredo print CMYK Printing
The Queue Rebrand
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Sarita Loredo's profile

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Sarita Loredo's profile
Washington, DC, USA

The Queue Rebrand

The Queue is a team of creatives and production artists, that work together to both design and print collateral for clients and member companies. Read More

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Creative Fields

Attribution, Non-commercialAttribution, Non-commercial