Footprints help you to maintain the digital calendar for your household waste.

Targeted Audience: 
It is designed for the Waterloo region civilians. 


We are using latest UX technologies. Hence, We are reducing cognitive load at minor level and make life easy and simple.

Design Brief
Team: 4 person 
Objective: Reduce food wastage and waste segregation by FOOTPRINTS
Duration: 3 months
Design Methods: Information Architecture, Wireframes, Sketches, User flow, User research

UX Design Considerations
Product Appearance and Operation:
User Journey’s
Information Architecture
Wireframes
Prototypes
Interaction Design Considerations

Value Proposition
● Pop up of notifications
● Remove worries of recycling activities
● Extremely easy to use
● Lifestyle App
● Always updates with the latest standards
● Gamification Component

The Problem Statement:
A person who is unaware of the waste he is creating to the environment needs to be aware of his buying habits because he is unknowingly harming himself and polluting the environment. 

Key Organizational Objectives:
Reduce food  and packaging waste, buying habits, aware citizens​​​​​​​
Context:
Capstone group project completed with Agile methodology

Tools:
Pen & Paper, Figma, Adobe Illustrator, Adobe Photoshop

In a whole Constraints:
•  Lack of awareness                         •  Time management                         •  Excessive food waste                    
•  Waste management                       •  Food supply chain                          •  Biomedical waste
•  COVID-19 waste

The organization Goals:
•  Establish themselves as thought leader in the environmental space.
•  Target customers with useful tools and resources
•  Establish sustainable revenue generating opportunity

The organization constraints:
•  Small design team
•  Small development team
•  Limited time and budget to spend on.

Market Analysis
1. NOWASTE –FOOD INVENTRY
Customer needs served: Food Management
Target customer types:  Civilians
Things they do well: User Interface design
Things they don’t do well:  User need to put each food details and segregate it accordingly. It's tedious job.

2. FRIDGE HERO-TRACK FOOD EXPIRY
Customer needs served: Inventory  record
Target customer types: Ages 15 to 75
Things they do well: Organized structure
Things they don’t do well: Notification center is not there

5W’s Matrix
Who uses it?  Home maker, Student
How do they use it? As regular app,  As a helper of Kitchen.
Why do they use it?  To track the food inventory and to keep track of the available food items
When do they use it?  Once they purchase grocery and food expiry notifications
Where do they use it?  In Mobile 
What do they use it with? Calendar app and Waste management app
System Integration? IOS and Android
 Other Useful Considered Source
•  Region of Waterloo                                               •  Conestoga College
•  Kitchener Public Library                                        •  Global Index report by UN
•  University of Waterloo research and development center
Team Insights – Low Fidelity on Information Architecture
Revision on Information Architecture & Wireframes
Mood Board + Logo + Style Guide
Device User testing research
•  We had developed different device that probably can use by users at home.
•  After observing number of home devices we decided to create low fi wireframes for iPad and mobiles.
•  Every family is having mobile device and only 45% families are having another device.
•  91% users felt uncomfortable using landscape mode while 78% users said iPad is not convenient to
    use for such app.
•  As per the user research, all are agreed to use mobile device as it is handy and they will go by Mobile device. 

As per the statistics, our design team decided to work further on Mobile vertical mode only.
FOOTPRINT
Published:

Owner

FOOTPRINT

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