Dapur Krawu is a data, research and visual documentation department which is made in order to find and search more about Krawu Rice from Gresik and share that information to the public so that they can know more about it.
We deliver the information as a blog which is contain articles, visual documentation such as photos, videos, infographics, and the other kinds of alternative media. Dapur Krawu also available in some of the trending social media websites, such as Facebook, Twitter, Instagram, Vimeo, and Youtube.
We deliver the information as a blog which is contain articles, visual documentation such as photos, videos, infographics, and the other kinds of alternative media. Dapur Krawu also available in some of the trending social media websites, such as Facebook, Twitter, Instagram, Vimeo, and Youtube.
After we did the research about krawu rice, we should make a campaign using the unconventional media.
So, we decided to make an unconventional media of vending maching, which is called "Mini Krawu Box". Mini Krawu Box is like a vending machine contains of krawu ball. We made krawu rice in the form of krawu ball because it's unique, efficient, effective, and interesting.
Our objective is to increasing people's knowledge about krawu rice, so we made a packaging of krawu ball which were writing about the fact of krawu rice.
Beside that, we also made a teaser for our campaign. We attach stickers in many strategic place. That sticker contains QR code that when is scanned will lead to link contains a picture of our teaser.