Replacing the shop sign old meets new loser
We wanted to replace our old sunbathed shop sign with something special so we created our brand name in Chinese with warped lumenous green letter and had them mounted on-top of what looks like an old classic Chinese shop sign.
The old sign underneath we created to advertise a guru book who is teaching you "how to be a loser" the photo is of our brand founder Dominic with wig photoshopped to look the part.
Hope you like it....losers.
