Packaging Design for Sundae School
Los Angeles
2021
Sundae School is a craft cannabis brand and a smokewear label. Launched in early 2021, Sundae School's edible line comes with three unique flavors—Sour Yuzu, Lychee Dragon, Milktea Sundae in a mochi-like texture—when the Asian identity of the brand is "highly" celebrated. Inspired by our childhood memories of Asian candies, the packaging design intends to represent the mouthwatering experience by using approachable patterns and dynamic color palettes.
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