Surf Town Morocco Copyright © Made by Reda 2021
Year Project Type Role
2021 Rebrand Art Direction & Design
Creative Brief
Surf Town Morocco started in 2005, they are one of the historical surf vacations provider in area of Tamraght Taghazout in the region of Agadir, they initiate people to the amazing sport of surfing in a cozy and friendly atmosphere by offering packages including full board accommodation in a Moroccan house style hostel.
Goal
Be a worldwide reference of quality and trust in surfing holidays business.
Be a worldwide reference of quality and trust in surfing holidays business.
Challenge
Create a brand that stands within its competition and renew the brand based on the success history.
Create a brand that stands within its competition and renew the brand based on the success history.
Creative Direction
The logo is an homage to the history of the brand and its heritage, using a stamp-like design with waves pattern to support the logo even more.
The logo is simple and yet modern and sophisticated to appeal to the target audience of the brand.
The logo is simple and yet modern and sophisticated to appeal to the target audience of the brand.
