WPO WORLDSTAR STUDENT AWARDS: Gold Star Trophy - 1st place internationally | Marketing Appeal Gold award
STUDENT GOLD PACK 2021 AWARDS: Gold Trophy - overall winner in the Graphic Design Category | Best in Brief 3
Brief
Design the packaging for any branded product, existing or of our own creation, with the objective of promoting environmental awareness.
Problem
Bees are an integral part of the ecosystem and their population decline is not well known. Secondly, many people don't know how to help the bees.
My goal was to educate and encourage the consumer to help the bees and give them a fun and easy way to do so.
I also wanted to make the consumer think about bees as nature's essential, Bee Loved little workers and not pests.
Solution
A simple way to give back to the bees is by growing plants that attract bees to your garden thus helping to sustain their population. I created a promo pack for Bee Loved Honey to introduce their honey to the consumer.
I chose to package their honey in a compostable biodegradable bottle, along with a packet of Rosemary, mint or thyme which are used in cooking and are also loved by bees.. Once the seeds have sprouted you can bury the bottle in your garden and grow a beeautiful herb bush! They also make the perfect gift and are fun for the whole family, especially in lockdown!
Thank You!
