Familiares - I Say Present


"Having an empty 18 de Julio Avenue, and hearing the "Presente" of so many people, allowed us to embrace the disappeared and to feel that we are not alone"

- Ignacio Errandonea, Madres y Familiares de Detenidos Desaparecidos
Credits
Client: Madres y Familiares de Detenidos Desaparecidos
Creative Directors: Federico Cibils, Gustavo Etchandy 
Art Director: Agustín Bruni 
Film Production Company: Cholo Films 
Audio Production Company: Mauricio Ares

Awards
Gold - Radio/Audio Craft - New York Festivals 
Bronze - OOH - New York Festivals
Finalist -  Innovation - New York Festivals
Idea of the Year (Uruguay) - Ojo de Iberoamérica 
Gold OOH Innovation - Ojo de Iberoamérica 
​​​​​​​Silver Innovation Radio & Audio - Ojo de Iberoamérica
Shortlist Sustentable - Ojo de Iberoamérica
Independent Agency of the year - Ojo de Iberoamérica
Advertiser of the year - Ojo de Iberoamérica
Crystal / Brand Experience & Activation - AdStars
Gold OOH Innovation - IAB MIXX
Bronze Social Media - IAB MIXX
Gran Campana de Oro / Bien Público - Campana de Oro 
Campana de Oro / Bien Público - Campana de Oro 
Special Mention / Outdoor - WINA



Familiares - I Say Present
Published:

Familiares - I Say Present

Idea para la "Marcha del Silencio" 2021.

Published: