ANGÊO
EN_
Angêo is a fashion e-commerce, which arose from two loves: fashion and the client's feeling for the deceased grandfather, which gave rise to the brand name. For the company, it is important that the customer feels cared for and comfortable with the pieces, transmitting a more casual and practical elegance, valuing all bodies and the self-esteem of women in this process, so that they feel unique.
PT_
A Angêo é um e-commerce de moda, que surgiu de dois amores: a moda e o sentimento da cliente pelo avô falecido, no qual deu origem ao nome da marca. Para a empresa é importante que o cliente se sinta cuidado e confortavél com as peças, transmitindo uma elegância mais casual e prática, valorizando todos os corpos e a autoestima das mulheres nesse processo, para se sentirem únicas.
THE COLORS
EN_
The colors were chosen to convey the delicate and feminine personality, but at the same time strong, of the brand. Blue highlights the identity and causes differentiation within the niche, conveying confidence and sophistication, in addition, it is also considered the color of the Archangel Michael, it represents the Ray of Protection and Power.
PT_
As cores foram escolhidas para transmitir a personalidade delicada e feminina, mas ao mesmo tempo forte da marca. O azul dar destaque para a identidade e causa diferenciação dentro do nicho, passando confiança e sofisticação, além disso, ela também é considerada a cor do arcanjo Miguel, ele representa o Raio da Proteção e do Poder.
THE LOGO CONCEPT
EN_
Sacred Geometry (Stained Glass)
Sacred Geometry concerns the special symbolism and spiritual meaning contained in certain shapes and geometric patterns present throughout the universe, which are repeated and found in everything that exists, as it is considered "the language of Light" and symbol of divine, it is very present in the decoration of temples and cathedrals, especially in the form of the Flower of Life.
Sacred Geometry concerns the special symbolism and spiritual meaning contained in certain shapes and geometric patterns present throughout the universe, which are repeated and found in everything that exists, as it is considered "the language of Light" and symbol of divine, it is very present in the decoration of temples and cathedrals, especially in the form of the Flower of Life.
Flower of Life (Angelic Flower)
There are several religious studies on the secret of life, and all of them use the element of the Flower which represents the seven days of God's creation and all energy present. And to represent this important form, the Angelic Flower was chosen, which reflects behind its symbology, the angelic connection, harmony, unity and peace.
There are several religious studies on the secret of life, and all of them use the element of the Flower which represents the seven days of God's creation and all energy present. And to represent this important form, the Angelic Flower was chosen, which reflects behind its symbology, the angelic connection, harmony, unity and peace.
Light (Mr. José Angelo)
The brand reflects the feeling and lived memories that time does not erase, that resists space-time and all universal grandeur. There is no way to awaken the light that we have within us if we do not cultivate inner peace and love. Love is much more than a romantic feeling, it is a feeling that brings a warm and comforting light because it makes everything be seen differently, whether by a loved one who has not only missed, teachings and affection from a life full of memories, but also of self-love.
The brand reflects the feeling and lived memories that time does not erase, that resists space-time and all universal grandeur. There is no way to awaken the light that we have within us if we do not cultivate inner peace and love. Love is much more than a romantic feeling, it is a feeling that brings a warm and comforting light because it makes everything be seen differently, whether by a loved one who has not only missed, teachings and affection from a life full of memories, but also of self-love.
And for that, the main proposal of the brand is: that customers, when using its pieces, can awaken their inner light and unfold what is most beautiful inside.
PT_
Geometria Sagrada (Vitrais)
A Geometria Sagrada diz respeito ao simbolismo especial e ao significado espiritual contido em certas formas e padrões geométricos presentes em todo o universo, que se repetem e que se encontram em tudo o que existe, por ser considerada “a linguagem da Luz” e símbolo do divino, ela é muito presente na decoração de templos e catedrais, sobretudo na forma da Flor da Vida.
Flor da Vida (Flor Angélica)
Há diversos estudos religiosos sobre o segredo da vida, e todos eles usam o elemento da Flor que representa os sete dias da criação de Deus e toda energia presente. E para representar essa forma importante, foi escolhida a Flor Angélica que reflete por trás da sua simbologia, a conexão angelical, a harmonia, união e a paz.
Luz (Sr. José Angelo)
A marca reflete o sentimento e as memorias vividas que o tempo não apaga, que resiste ao espaço tempo e toda grandiosidade universal. Não há maneira de despertar a luz que possuímos dentro de nós se não cultivarmos a paz interior e o amor. O amor é muito mais que um sentimento romântico, trata-se de um sentimento que traz uma luz calorosa e reconfortante porque faz com que tudo seja visto de forma diferente, seja ele por um ente querido que não só deixou saudades, ensinamentos e carinho de uma vida repleta de lembranças, mas também do amor próprio.
E por isso, a proposta principal da marca é: que as clientes ao usarem suas peças possam despertar sua luz interior e desabrochar o que tem mais bonito dentro de si.
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