Nano Mango was illustration based campaign, which consisted of character design and world around it.
The Character I chose was an "Potato". And the story begins from an "Potato" being an grandfather and head of the family. "Potato bhaaji" is an grandmother who is always supportive in any situation, no matter what. She will be always there to save you and hence everyone's favourite. All these characters matches exactly to all of our's favourite garndmom's and hence the "Potato Bhaaji" is grandmom in the family.
Then comes an uncle and aunty. Samosa uncle and Parantha aunty. Vada pav is the father and Bhajia is a mom of 4 chirpy girls who are always ready for shopping with their friends. And the four girls are "Fries" and their naughty brother is "Potato Chips". His name is Chippy". And its his birthday today and that's why everyone is making preparations in their own style.
