Project overview
Masrouf is an app that is specialized in financial technology (Fintech) in Saudi Arabia. The app targets people that are 18 years old and older with a focus on the employees segment whether in the governmental or private sectors. The app solves many financial problems in one place by providing two main functions: management expenses and Solfa.
Campaign concept
The campaign purpose was to launch the app and introduce its unique features to the users. Along with spreading awareness to the community on the possibility of investment, finance, and saving.
