Founded in 2020 Neptunes pizzeria is a family run business based in Gisborne, New Zealand. Leah and her team source the best local produce and hand make everything from scratch - this provided a great opportunity to create a bold, crafted and memorable icon, which stands out from the fast food franchises further up the street. Positioned within casting distance from the Fishing Port, the brand takes on a nautical theme with a colour palette inspired by the east coast. The identity centres around a hand drawn Neptune icon rising from the waters of the East Coast with a slice of pizza speared onto his trident. By going against the current Neptunes Pizzeria has developed a cult following of their legendary pizza!