We believe the health of society depends
upon the quality of the information it receives.
The 21st century has seen the weaponisation of information on an unprecedented scale. New technology makes the manipulation and fabrication of content very easy, and social networks dramatically amplify falsehoods promoted by States, politicians, and dishonest corporations, as they are shared by uncritical publics.
Disinformation is intentional, is false or erroneous information being spread on purpose to hurt or damage a government, organisation or public figure.
We believe that the main tool against disinformation is knowledge. Our primary objective in countering disinformation is to give confidence in information, offering insights into the workings of disinformation, so people are equipped to make informed decisions.
InPlainSight provides a consistent and effective approach to identifying and tackling a range of different types of disinformation that the public may experience.
We want to shine a light and unmask false information. So you can see it for what it is. Disinformation InPlainSight.
Smart Glasses showing
disinformation in the physical world.
disinformation in the physical world.
Interactive Website
A deep dive into the history
and the mechanisms of disinformation.
A deep dive into the history
and the mechanisms of disinformation.
Welcome to the Age of Disinformation
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Exhibition at the Design Museum in Barcelona,
exploring the workings and the history of disinformation.
exploring the workings and the history of disinformation.
Social Media
OOH Campaign
ELISAVA Master Project 2021 by Javier Lopez & Pedro Destefani
