Turning consumers into aficionados
All Sorts of Winederful is a knowledge-driven organisation that aims to enlighten the world about the intricate details that help us enjoy our glass of wine. They firmly believe wine is a lot more than just a beverage, it is an experience. It is a story of the precise craftsmanship of mother earth & man working together harmoniously to create a heavenly concoction.
I was approached by the team to help them brand themselves as the expert in the field of wine. One that respects & adheres to the elegance of the drink while also conveying a sense of purity and simplicity.
Hence a logo that takes its inspiration from the ribbon cut, often associated with something scholarly or the field of education. While the very shape of the glass takes its inspiration from the rose & lotus flower. Both of which represent a true sense of purity, divineness, & love.
These elements were then combined using the principle of positive & negative space to come up with a simple yet timeless identity.
Thank You!
appreciate if you do
