ES. KERKYS es una marca dedicada a la industria del fast food y alineada con sus costumbres peruanas.
Su propósito es transmitir un sin fin de emociones en el paladar ya que somos creyentes de que la comida es la que nos anima en esos momentos donde nos sentimos decaídos y con el sabor tradicional peruano de nuestras hamburguesas queremos conectar de una manera divertida y fresca para nuestro publico joven.
Su propósito es transmitir un sin fin de emociones en el paladar ya que somos creyentes de que la comida es la que nos anima en esos momentos donde nos sentimos decaídos y con el sabor tradicional peruano de nuestras hamburguesas queremos conectar de una manera divertida y fresca para nuestro publico joven.
Se planteó una identidad visual que refleje las alineaciones con sus raíces peruanas inspirándonos en los tejidos y patrones de nuestra cultura, logrando transmitirlo de manera divertida, fresca y amigable acompañada de elementos gráficos que representan todo el concepto.
(Branding para marca ficticia)
EN. KERKYS is a brand dedicated to the fast food industry and aligned with its Peruvian customs.
Its purpose is to transmit endless emotions on the palate since we believe that food is what animates us in those moments where we feel down and with the traditional Peruvian flavor of our hamburgers we want to connect in a fun and fresh way to our young audience.
A visual identity was proposed that reflects the alignments with its Peruvian roots, inspired by the fabrics and patterns of our culture, managing to transmit it in a fun, fresh and friendly way accompanied by graphic elements that represent the whole concept.
Its purpose is to transmit endless emotions on the palate since we believe that food is what animates us in those moments where we feel down and with the traditional Peruvian flavor of our hamburgers we want to connect in a fun and fresh way to our young audience.
A visual identity was proposed that reflects the alignments with its Peruvian roots, inspired by the fabrics and patterns of our culture, managing to transmit it in a fun, fresh and friendly way accompanied by graphic elements that represent the whole concept.
(Branding for fictitious brand)
