ZZZ is a new, up-and-coming, boutique cosmetic brand. They have been working hard behind the scenes on their first range of products; a collection of creams and mist sprays to aid a restful night’s sleep.
I started this challenge by exploring different patterns and shapes that could then be integrated into the brand collateral and packaging. I began by exploring different patterns on paper, using some brush pens and paintbrush strokes then scanning these gestural marks.