1701 Luxury Nougat Bar Packaging Design
Designed for 1701 Luxury in 2019, these were developed as a brand extension to the already popular 160g nougat boxes.
Three flavours were chosen from the existing flavours and I designed the packaging in line with the brand, ensuring the attention to detail and luxury brand equity was maintained and nurtured throughout the box design. The nougat bars were the first product from 1701 to be stocked in @home stores across South Africa.
Three flavours were chosen from the existing flavours and I designed the packaging in line with the brand, ensuring the attention to detail and luxury brand equity was maintained and nurtured throughout the box design. The nougat bars were the first product from 1701 to be stocked in @home stores across South Africa.
Note: The branding underwent and update in 2020.
