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NGOT | BRAND IDENTITY




Ngọt is a local brand of dessert and sweets in Vietnam. "Ngọt" in English means "sweet" and also means sweetness. The brand purpose is to bring delicious, fresh baked cakes to your door, along with sweetness and joy when you taste them.

We believe in a fact that a single bite of a sweet has the power to add 10X more sweetness in the relations and makes our lives much more enjoyable and memorable for the lifelong.





The logo is inspired by fonts with round, soft and feminine strokes. With the letter O
 stylized like a cherry decorated on a cake, the purpose is to recall the brand's products and message to our dear customers: 
Be the cherry on top of your day!




Packaging Design
The packaging is presented through a sweets pattern, with bright, pastel colors and the logo is wrapped in gold to show elegance and luxury.


The packaging includes 4 colors: peach, yellow, sky blue and purple.


NGOT | BRAND IDENTITY
Published:

Owner

NGOT | BRAND IDENTITY

Published: