The challenge
Update a classic decades-old pencil sharpener design, while unifying it with the broader portfolio of X-ACTO® products.
Update a classic decades-old pencil sharpener design, while unifying it with the broader portfolio of X-ACTO® products.
The solution
X-ACTO® pencil sharpeners were due for a refresh. The design team began with a precision edge interface to mirror the cutting precision contained within.
X-ACTO® pencil sharpeners were due for a refresh. The design team began with a precision edge interface to mirror the cutting precision contained within.
Highlighted in gold, titanium blades are a unifying design theme across X-ACTO®’s family of products.
Educators will appreciate the auto-adjustable cutting mechanism to accommodate a range of pencil sizes in a single opening—eliminating time wasted at the pencil sharpener.
Launched 2020
Work owned by Newell Brands
Work owned by Newell Brands
Property of Newell Brands 2020