Letting Go

[entry for Kancil Student Awards 2013]
 
Brief:
Spread the word amongst your peers/friends and get them to check out Astro On-The-Go. It’s time to revolutionise the way we watch TV.
 
Rationale:
Sometimes, when you really have to leave home, be it to run errands, go to work or anything, you may feel heavy-hearted as you might miss out on certain shows. We wanted to show that you can always enjoy Astro, despite having to leave home. We decided to show this by choosing the most critical moment in your life, when you really have no choice but to go.
This entry won a 'Silver' at Kancil Student Awards 2013.
http://www.kancilawards.com/2013
Creative Director:
Heaven Koh Waei Shenq
 
Art Director:
Kang Ming Yuan
 
Copywriter:
Stephanie Lee
 
Designer:
Wesley Choo Bai Xiang
Chan Wei Hong
 
Director Of Photography:
Neo Kevin
 
Photographer:
Lee Li Min
Lim Xiu Zhen
 
Other:
Lee Meng Jie
Lim Kia Kie
Letting Go
Published:

Letting Go

Sometimes, when you really have to leave home, be it to run errands, go to work or anything, you may feel heavy-hearted as you might miss out on Read More

Published: