Priyamvada Bagla's profile

Twinings Tea Packaging Design

The three images above are my take on presenting "Flavoured Tea" through the use an eccentric packaging to make shift from the typical tea boxes found on store shelves. A sleek box has been chosen, keeping in mind, the short comings of storing bigger and broader boxes, so that the consumer can have more space. The packaging has been redesigned using a more soothing colour palette and delicate visuals in order to appeal to the masses. Flavoured tea is consumed by society to achieve a state of calmness, therefore, the challenge was to design a packaging that would provide visual calmness and would also induce sales for the respective brand. 
Twinings Tea Packaging Design
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Twinings Tea Packaging Design

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