The brief for this project was to create a self-promotion brand to introduce yourself as a graphic designer. Your design style and personality must be visible in the project. The corporate identity had to consist out of: A logo, letterhead, business card, quotation form, email tag, CD cover, data sheet and promotional items for me as a designer. 

 

_CONCEPT

 I decided to create my brand around the idea that I am clearly taller than most people. The name Twice as Tall flowed out of this physical characteristic. The wordplay around twice originated from the idea that my initials is JJVV and thus I have twice the initials. 

The concept is that, like my length, I am twice the creative and twice the designer. I have taller ideas and can see further than most people. The visual language is quirky and a naive style.

LOGO

CD cover

CD

LETTERHEAD FRONT

LETTERHEAD BACK

PROMOTIONAL RULER

INVOICE FRONT

INVOICE BACK

EMAIL SIGNATURE

PROMOTIONAL MUG

MUG FLAT

DATA SHEET