Brand Overview
Bloblow is a hair care and styling brand focused on fulfilling individual’s unique hair and styling needs by enhancing the beauty of diverse hairstyles while making the day a little easier. Not simply a hair brand that sells products and tools, bloblow promotes the values of healthy beauty and a sensual lifestyle.
Brand Mission
We provide diverse people with new found energy by offering products and know-how that make hairstyling easier and more enjoyable, increasing confidence and self appreciation.
Brand Naming
Borrowing from the term “Blowout” (to style hair with a round brush while blow-drying it), we wanted to create a brand name that indicated the volume that could be achieved by using these products. We repeated and expanded the word ‘blow’ to create volume within the brand name itself.
Brand Slogan
Embrace new energy and confidence with the help of bloblow.
