I renamed the store JUNCTION because it is where old and new items can be found. The design of the identity logo was based around the arrangement of items seen in the store, focusing on a specific set of drawers. The publication also follows the concept of draws through the index system and the horizontal and vertical orientation of the text. A stamp was made to mix an old process of a stamp with current use of print stationary.
Junction
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Junction

The brief was to redesign the brand identity of a store. The new design had to be based around the personality of the store after a documentation Read More

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Creative Fields