This is a standing bag design for Hempfield, a company that produced CBD dog treats.
I started by researching bag types, and decided to go with the standing bag form, much like a cat treat bag. The dog treats were about the size of a US Quarter. The company wanted to develop three different sizes, Small. Medium, and Large.
Here is the large bag.
Some key design elements:
Die Cut viewport on the front of the bag to easily see product.
Call out to organic ingredients
Simple ingredient list
Simple serving size chart
Playful barcode
Template design
