You will discover a gastronomic brand full of roots in the brazilian flora that conveys at the same time the nature of its ecosystem and the elegance of haute cuisine.

Castanea is a restaurant specializing in brazilian high cuisine with a soulful atmosphere, surrounded by nature where we can feel flora and fauna by all the senses. In its external area there is a magestous chestnut tree, a species native to the Amazon biome which gave rise to the name.

Chestnut tree, in Latin: castaneae lignum

This project goes beyond the commercial connection between product and brand, by scrolling down you will get to know the shapes and colors that gave life to your visual universe. Castanea is in every detail. It is in gastronomy, architecture, symbols, textures and, finally, the brand.​​​​​​​



CASTANEA,
UM RESTAURANTE
DE ALTA COZINHA
BRASILEIRA.

Art Direction: Carlos Mello
Project: Naming and Visual Identity
Client: Castanea
Location: Sousas, São Paulo
Studio: CEXM
Year: 2021

Castanea
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Castanea

You will discover a gastronomic brand full of roots in the brazilian flora that conveys at the same time the nature of its ecosystem and the eleg Read More

Published: