AVA dried dates
The challenge
Create a packaging design for dried dates from scratch, which with its design will enter the dried fruit market well and will not only be able to compete well with other similar products, but will also have the potential to lead among them.
The solution
It was decided to create a minimalistic design, in black and red colors. The red symbolizes the leadership and tenacity of the company, and the black complements it perfectly. The style of the packaging itself is throwing out a matte cordon, made of high-quality material, in which the cutting was made, in the form of a logo, so that the product itself can be seen a little, so the consumer will trust the product more. And a few vectors, linear dates have been added for more appeal.
The result
As a result, I came up with a simple design that creates an emotional connection with customers and immediately associates with delicious dried fruit.
