Handmade jewellery by Liane Jorissen
Brand identity
Jewellery designer. Goldsmith. Soul seeker. Freedom fighter. Liane Jorissen cannot be pigeonholed. Always digging, often uphill, Liane explores the dialogue between craftsmanship and design. Between the rising dust, a unique jewel unfolds, with a special story. And we haven't even mentioned the brand identity yet!
Step 1: the creation of the master stamp, the signature of the goldsmith that will appear on each piece of jewellery. For this we came up with an abstract symbol, plucked from the dream world of the designer herself. The purified version of this symbol is used as the master stamp.
Tokens of Love, Freedom, Soul
Spiritual, yet stylish and refined: that was the starting point of the brand identity for Liane. The soft colours, the refined font and the round, airy shapes ensure that this branding is closely linked to the designer's wonderful world.
