Malluable is a life coaching company with clientele who tend to be from strong corporate backgrounds in an affulent community. The client requested the colour gold to be used to tie in the meaning of malleable since their company name is a play on this word. I chose to eccentriate the letter U to draw attention to the deliberite play on the word by adding a symbol above. The symbol may be interpreted as leaves or wings both working well with a life coaching brand with themes of personal growth. I have kept the design simple and elegant to appeal to their clientele.