Stag Report Logo:
My person of contact for this logo is Dominic Pelosi, the executive producer and leader of the Stag Report. The Stag Report is a student-led school podcast that gives an inside view into the life of Shawnigan students. The core values of the company are professionalism, engagement and enjoyment. While the podcast is playful at times, we are still professional and we want all our viewers engaged and to enjoy our videos. The podcast has officially partnered with the school, but maintains the idea of a student podcast.
For my final chosen logo, I used the colours yellow and black. This symbolized the Shawnigan connection within the podcast by using school colours. I used two microphones in the middle of the logo to symbolize the partnership of the two hosts of the podcast. The wreath around the logo gave the sense of professionalism that I wanted to embody somewhere within the emblem. The wreath has been used to symbolize victory and success for years, dating back to the Olympics in Ancient Greece. I added the established date as we hope the Stag Report can continue on for years. With a date somewhere on the logo, we could trace back when we first started the podcast. I used a circular emblem as we are a podcast primarily distributed through instagram and that would work best with the profile picture system. This circle also represents the softness and playfulness of the logo. The logo is without sharp corners or edges just like the podcast itself.
