"Nakleika" is a brand that produces protective films for laptops in order to save all stickers in one place, as well as to remove easily all stickers whenever needed.
The task was to create a brand identity and packaging that will be easy to use as well as save second film until it needed.
The idea for idenity is that "Nakleika" is a platform for creating puzzle of interests and history in form of stickers from events, festivals, conferences, parties and etc. Since we are all unique people, the puzzles can be different too.
The visual represantation for identity came from the target audience, who are young people working in IT and design. The are brave, risky, brutal, insolent, looking for new experiences and even a bit spoiled in a good way. Their form of coziness is a meetup of assosiates or noisy rave. The harsh unique graphic forms represent the puzzle on the laptop cover as a form of self expression. Together with bold typography and unusual text justification it gives a new exciting experience to its audience.
