LEVI'S STREETWEAR
Levi‘s
Brief
Guerilla marketing idea for the first Levi‘s Skate- and Streetwear Collection. In skateparks, out of randon street poetry, the collection‘s claim appears.
Agency
/Department Zurich
Marc Bieri (CW)
Gabrielle Lutz (AD)
Oliver Brunschwiler (CD)
Johannes Eisenhut (CD)
/Department Zurich
Marc Bieri (CW)
Gabrielle Lutz (AD)
Oliver Brunschwiler (CD)
Johannes Eisenhut (CD)
Copy
We drink empty cans and make history until the streets we march on crack.
We drink empty cans and make history until the streets we march on crack.
We make the streets.
Levisstreet.com