_anddance brand identity


_and dance is a buyer who supplies Italian branded clothes to other small online stores.

To create a strong brand, we need an emotion! You've seen an item on the catwalk, find a buyer, order it, wait for the parcel, finally receive it, open it and... dance!
Suite up… and dance! Dress… and dance! Get… and dance! So, our naming  — _anddance — is what makes you dance.
The logo is composed of an underline and the inscription "and dance". The graphic line refers receivers to variable dance-provocative situations. In each order, the recipient will get a music card that supports the brand's emotion and can use it to switch to a mask and dance with our characters, expressing the emotion of “dress up... and dance”!
_anddance brand identity
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