Nüsse is a new nut-based vegetarian milk. We started the project from scratch, from the Naming to the Brand guidelines. The client asked for a playful, colorful and fresh brand. We wanted to stay away from typical organic and healthy graphic connotations so we made a series of illustrations of an organic logo and a symbol based on a playful use of the nuts their product is made out of.
Branding & Art Direction: Delia & Dalia Albarrán
Photography: Michelle Gonzalez & Rodrigo Manzanos