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Module 11: Green Consulting Brand Identity

Maria Estrada 
Savannah Oldeschulte 
GIT 135 Graphic Communications 
April 26, 2021 
Module 11: Green Consulting Brand Identity 
Research: 
Three Local Green Companies 
-Ecochoice San Diego  
-Cleantech San Diego 
-Baker Electric Home Energy 
50 Words to Describe Green Power: 
-Alternative –Environmental -Efficient 
-Ethical –Alternative -Beneficial 
-Clean -Chemical Free -Ecological 
-Less Toxic –Natural –Safe 
-Organic-Low-Impact -Pure 
-Outdoor Friendly –Humane -High Quality 
-Farm Raised -Non-Toxic -Neutral  
-Economical –Revolutionary -Fresh 
-Biodegradable –Compositable -Recyclable 
-Renewed -Sustainable -Low Carbon Footprint 
-Revitalizing -Eco-Friendly –Wise 
-Healthy –Net Zero –Reduce 
-Reuse –Carbon Neutral –Eco-Conscious 
-All Natural –Energy Saving – Innovative 
-Local –Naturally Derived –Biodynamic 
-Transparent –Wholesome –Energy Efficient 
-Long Lasting –Waste Reducing 
List Visually 25 images that represent Green Power 

(https://images.app.goo.gl/ZMqgkAFEtYBro1zu9) 


(https://images.app.goo.gl/NRCebUmS2NsJ8huk8) 


(https://images.app.goo.gl/YtUPm1bqiFT7ERR5A) 


(https://images.app.goo.gl/fZe4zKyZ781bZWoz6) 


(https://images.app.goo.gl/QpGJCU6bTFtt36ue6) 


(https://images.app.goo.gl/Bao3VqxvCTr9UB7TA) 


(https://images.app.goo.gl/TofgE7EV386Y2Cdu5) 

(https://images.app.goo.gl/wB42CuHVi9ZRsQTy8) 


(https://images.app.goo.gl/tzwFgAvRWjTk8Wkj6) 


(https://images.app.goo.gl/fZZs2mrJoxwCWU1Y7) 


(https://images.app.goo.gl/kD1VEMECr5iaaMAu5) 

(https://images.app.goo.gl/1bwQveisuz1jeFGW7) 

(https://images.app.goo.gl/Fg1a6ZMBLz5m5JNPA) 

(https://images.app.goo.gl/xM3yB1t3HwMaFGJ49) 

(https://images.app.goo.gl/CNHSo96KELuDWtQK7) 

(https://images.app.goo.gl/ZUc1HCK5seaBxpyW8) 

(https://images.app.goo.gl/EUBZHcYq93x5AT9A8) 

(https://images.app.goo.gl/2zy35njLp9HyHZGAA) 

(https://images.app.goo.gl/rkb23CpSYUP2SZ1X8) 

(https://images.app.goo.gl/8HebxQ1XyscvTW437) 

(https://images.app.goo.gl/edYta87nf8znPLGF6) 

(https://images.app.goo.gl/bUL8cXSXXpXNerfN8) 

(https://images.app.goo.gl/k8pGRBdFEgQhGxDm6) 




List Possible Audience 
-School Children 
-New Companies Wanting to go Green 
-Environmentalist 
-Scientist 
-School Teachers 
-School Districts 
-Government Companies 
-Military Organizations 
-Police Stations 
-City Counsel 
Brainstorm: 
5 Possible Names: 
-Green Foot 
-Green Horizons 
-Future Green 
-Tomorow's Green 
-Seeing Green 
3 Possible Audiences: 
-School Children 
-School Districts 
-City Planners 
List 5 Color Pallets: All Pallets Created using Adobe Color 

List 5 Font Pairs: All Fonts Used from Adobe Fonts 
Parklane Family-Catalpa 
Ohno Blaze face-Bilo 
Chuck-Erbaum 
Acier BAT-Mostra Nuova 
Fredericka the Greatest- Chalky 
List 5 sets of 3 image: All Images used from Adobe Stock 
Package 1: 


Package 2: 


Package 3: 

Package 4: 

Package 5: 


Create 5 Logos: All icons and Backgrounds used from Adobe Spark Post Library, All fonts used from Adobe Fonts. 
 
Module 11: Green Consulting Brand Identity
Published:

Module 11: Green Consulting Brand Identity

Published: