Brand: Period Tracker
Execution Date: Spring 2020, TAMU-CC Design Program
Project Type: Rebrand, App Design, E-blast Campaign
Skills Showcased: UI/UX, Branding, Mailchimp
Project Overview
A brand redesign for the Period Tracker application. The goal was to give the original app a brand refresh to target ideal consumers, women who are ages of 15 years old and beyond. A refresh with a new logo, icons/symbols, layouts, structures, mobile app, and overall brand image that feels feminine, modern, and soft.
Period Tracker App Design
App Screens
Mailchimp E-Blasts
The executions shown were created for a class project, with no affiliation to Period Tracker.
All images, logos, products, videos, and other copyrights or trademarks featured, mentioned, or referred to within the project are the property of Period Tracker. The use of the trade name, copyright, or trademark in my student portfolio is for identification and reference purposes only and does not imply any association with the copyright or trademark holder of their product or brand. My work is not affiliated, associated, authorized, maintained, sponsored, endorsed by, or in any way officially connected with these copyright or trademark holders. Period Tracker does not sponsor or endorse any of the shown work. I declare no affiliation, sponsorship, nor any partnerships with any copyright or trademark holders.
