Promotional animation for the new collection. Breaking the design in geometric shapes and exploring the essence of the piece.
Brief
The client has a new lighting collection out and they want graphic material to promote the collection on future events and social media.
The client has a new lighting collection out and they want graphic material to promote the collection on future events and social media.
- The collection was based on basic geometric shapes and it's expected that the promotional material reflects the simplicity of the design.
Using the 3D models of the product I was able to create final images for each of the pendants and using them to create the video, flyer design, catalogue layout and social media posts.
Disclaimer: This is a fictional personal project. The Designs used in this project are from the Calé(e) collection by Pool and made by CVL contract. I do not own any rights to the lighting designs.