THE IMMERSIVE CITY
Thesis project of Interior design Bachelor 2021
A city within a city. The immersive city creates an ecosystem of perform, play & stay, to lengthen the use of the building. Divided into typologies taken from the cultural heritage of the city of Milan. Making the ecosystem complete, implementing a cross pollination of people, enhancing human interactions & with principles of metaphysical aesthetics that are found in urban architectural elements.
The Immersive city will shift Intesa Sanpaolo from a bank of the future to a district of the future.
Parco intesa - Focus work
Nourishment & growth
Quartiere technologico - Knowledge work
Innovation & transparency
Ocher zone - Collaborative work
Nourishment
Piazza del mercato - Leisure
Enthusiasm & Encouragement
Casa - short term stay
Trust