Dream Space
The Insight:
Traworld bags have a unique feature that enables 30% more storage space. This provides an opportunity to highlight the feature
through a creative, clutter-breaking idea and execution.
through a creative, clutter-breaking idea and execution.
The idea:
Taking the extra space unique selling proposition of the bag, we introduce people to all the life-changing possibilities
that the extra space brings with it.
that the extra space brings with it.
Agency: Makani creatives
Illustrator: Mihir Jogalekar
